The Importance of Website Uptime Monitoring on Businesses

If you’re a website owner, uptime monitoring is one of the most important steps you can take to ensure your site stays up-to-date and available for visitors. Uptime monitoring helps detect problems before they happen so that downtime doesn’t affect your business’s bottom line. In this article, we’ll discuss how uptime monitoring will help keep your website functioning properly!

Why is website monitoring important for businesses?

Businesses these days, especially during the onset of a pandemic, have already transitioned to digital platforms. The majority of them have already created a website for their products and services. In fact, more and more people these days prefer to get information on the internet rather than in a physical store.

These businesses are now spending time, effort, money on digital marketing because it is cheaper compared to traditional forms of advertising (i.e., radio ads). In addition, consumers today are relying on search engines or online reviews for their purchasing decisions.

The importance of website uptime monitoring for businesses is vital. In fact, the online world where consumers spend most of their time is a 24/hour marketplace and uptime monitoring helps to ensure that visitors can access your site whenever they want.

It also ensures that once there are any faults or errors on your website; you will be informed right away.  Without uptime monitoring, your website may have been down for a few hours or days before you even knew about it.

The importance of uptime monitoring and page speed on a functional website cannot be emphasized enough as they are key factors in digital marketing success today.

Monitor uptimes to make sure that visitors can access your site.

How can you monitor your site’s uptime and speed

The one main reason for monitoring uptime and page speed is to identify any potential issues.

For uptimes, the best way to monitor it is by setting up a scheduled uptime checker that will notify you once your website experiences downtime. You can also set up uptime alerts for emergency notifications when something bad happens such as an attack or network outage.

Page Speed is the amount of time it takes for a website to load.

Basically, the faster it loads, the better user experience you can have on your site because they will not need to wait long before accessing content. Page speed is essential in order to progress with digital marketing today and that’s why monitoring uptime and page speed should be important as well.

To monitor your business site’s uptime and page speed, you can use uptime monitoring tools such as Pinghut.

Pinghut monitors these two metrics for uptime and page speed.

Pinghut’s uptime alert notifies clients when their site is down or has high latency in order to get it fixed before losing any potential revenue sources.

Also, Pinghut can monitor uptime on multiple devices such as servers, routers, SSL certificates, and cron jobs.

What are the best tools to use for web page monitoring?

Pinghut monitors the load time of your pages in three ways: real-time, daily summary, and weekly overview so you can stay on top of what’s happening with your server without all the added bloatware. Pinghut is like having an IT team in your pocket.

Pinghut is a fast and easy way to make sure your website is up and running. With Pinghut, you know when your site goes down so you can get back online before any potential customers notice the downtime. All it takes is one quick search on Pinghut’s website and we’ll email or text notifications to let you know when something might be wrong with your site, all without having to set up anything.

Who should be responsible for monitoring a company’s website 

While you are the main person responsible for running your website, it doesn’t hurt to have an extra hand to do all the technical work. Outsourcing website uptime monitoring can help speed up the process of getting your site back online and save you a lot of time when something goes wrong with it.

Some providers, like Pinghut, have the most affordable uptime monitor there is, or you can get a more advanced package that will monitor uptime and the page speed of your website. This is one of the best solutions to make sure your website isn’t going offline without any warning at all.